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For Gorteks, a brand specializing in women's lingerie, we designed a review invitation email in a clear and subtle version, aligned with the elegant style of the brand and logo. The transparent look adds lightness, highlighting the delicacy and exclusivity of the products.

The communication was tailored for Gorteks' clients – sensual yet professional. Despite the minimalist approach, the email is effective in gathering valuable reviews.

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Customers can see which models are the most popular and which aspects – comfort, material, or fit – are most frequently rated. This solution builds brand credibility and supports purchase decisions.

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Lingerie fit is the foundation of comfort, which is why general ratings aren't enough. TrustMate enables the collection of detailed data that genuinely helps future clients. When adding reviews, we ask about size fitting, comfort throughout the day, bust support, material breathability, and durability after washing.

This information is linked with attributes such as bra size, cup type, and material type, allowing reviews to be filtered by specific criteria. The result? Clients find their perfectly fitting product faster, and the store reduces returns.

When a client browses the lingerie category, they often have dozens of models of bras and panties to choose from. Thanks to TrustMate, stars appear on product lists, highlighting the best-rated items. In such categories, the number of reviews and average rating often influence the choice – especially when the client is unfamiliar with a particular model. This solution helps users make informed decisions and directs them to products with the highest recognition, while increasing the sales of bestsellers.

Standing out in Google search results is crucial for online stores, and stars next to the store and product names significantly increase visits. TrustMate automatically sends reviews to both Google ads and organic search results, ensuring that customer reviews are visible directly in search listings. Microdata in widgets ensures proper display of ratings in star form, which increases click-through rates and builds greater trust in the brand.

Review transparency is key to building customer trust. By implementing TrustMate, each review has a graphical badge showing its publication path – whether it comes from an actual buyer or was added by another method.

Expanding the widget allows users to familiarize themselves with the detailed description of the review collection and moderation process, ensuring compliance with the Omnibus Directive and DSA. Additionally, users can report reviews if they spot potential violations, which ensures a higher level of authenticity of the content.